GEVME

JUNE 22, 2018

From designing the best custom or modular exhibition stands to offering the most exciting or innovative exhibition services, event organisers and marketing professionals focus a lot of their energy on trying to impress trade show attendees. In simple terms, beacons are a location-based technology that utilise Bluetooth signals.

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Stova

APRIL 6, 2023

Though event technology has changed drastically in the last decade, there’s no denying that in-person interactions remain the most impactful way for marketers to forge, build and nurture meaningful relationships with prospects and customers. That’s why focusing on trade show ROI is incredibly important. What Is a Trade Show?

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Ins'Tent

AUGUST 30, 2023

If you’re planning to exhibit your business at a trade show or expo, one of the most important investments you’ll make is in a trade show booth. However, with so many options available in the market, there is a lot to think about when buying a trade show booth. Foam board.

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Socio Events

APRIL 10, 2023

A trade show booth serves as a first impression of your brand, and a successful design gets people to stop to learn more. Start the 2023 trade show season off on the right foot with these trade show booth ideas. Grab-and-go information Attendees can’t stay at your booth forever, no matter how exciting it is.

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Event Marketer

MAY 2, 2024

Indeed, events are everything , and it’s the mantra that guided the 2024 Experiential Marketing Summit in Las Vegas. Among insights, Aaron Conk, senior merchandising and trade show manager at Delta Faucet, explained why marketers need to hone in on the handful of KPIs that make sense for their particular exhibit strategy.

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MeetingsNet

FEBRUARY 23, 2024

Last year was a watershed for short-form video, and especially for videos less than four minutes in length—perfect for event marketers who want to deliver maximum impact before interest in a piece of content fades among potential attendees and exhibitors.

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Event Marketer

FEBRUARY 9, 2024

Let’s talk everything at the 2024 Experiential Marketing Summit, April 24-26, in Las Vegas. Indeed, events are everything , and at the 22 nd annual Experiential Marketing Summit, April 24-26, at the MGM Grand Las Vegas, we’ll explore why.

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EventMB

JULY 7, 2016

Digital Marketing Director, a2z. More information about Event Manager Blog’s sponsored posts. To attract newer audiences, to keep bringing back attendees, as well as to provide higher value to exhibiting companies, show organizers need to adopt advanced digital matchmaking and networking solutions. The nature of face […].

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e2m.live

MAY 18, 2020

With physical events and trade shows set to remain on hold for some time yet, more and more companies with a considerable budget for events are going digital. But, how do you realign a multi-day trade show filled with networking and lead capturing opportunities and insightful sessions to the new world of virtual events?

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Socio Events

NOVEMBER 16, 2022

As we continue to ride the virtual wave that began in 2020, virtual trade shows are more popular than ever. But how do you host a successful virtual trade show? An introduction to virtual trade shows. The benefits of hosting a virtual trade show. Download the guide. The sky’s the limit.

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PCMA Convene

FEBRUARY 1, 2021

Trade shows are the lifeline of many associations but their nature makes them challenging to virtualize — and then monetize. The exhibitions industry watched as the Consumer Technology Association (CTA), which hosts CES, the largest annual trade show in the U.S. Illustration by SHOUT). It’s nonsense. It does not exist.

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Bizzabo

MAY 15, 2019

Have you considered exhibiting at a trade show? This list of 30 trade show ideas from brands like GE, Amazon, and more will help your company successfully attract visitors. Trade shows have been around for quite a long while and just about every industry has at least one worth attending. 30 Trade Show Ideas.

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Endless Events

JUNE 22, 2018

Running out of trade show ideas for improving your B2B events? If you want to see your trade show attendance and exhibitor count to grow, you need to focus on the experience of the show. Of course, your event has to run smoothly so as not to distract attendees from why they are in the trade show in the first place.

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EventMB

JULY 31, 2019

More information about the Event Manager Blog’s sponsored posts. Events, conferences, and trade shows are huge investments for businesses that can have a significant impact on business opportunities and revenue growth. The post 4 Reasons Why Events Are the Best Marketing Investment by JiffleNow appeared first on [link].

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Event Industry News

OCTOBER 20, 2021

Acknowledge that you are offering tremendous marketing value to your exhibitors. Best practices when managing exhibitors in a trade show. Ask the exhibitors to update their information, such as the company logo, description, etc. But don’t forget, your main focus is providing the event-goers with a valuable experience.

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EventMB

SEPTEMBER 1, 2016

Digital Marketing Director, a2z. More information about Event Manager Blog’s sponsored posts. The post 5 Trade Show Secrets for Networking Success by a2z, Inc. Blending digital networking with face to face meetings can deliver extended conversations and strengthened relationships. Live events have a challenge.

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Ins'Tent

AUGUST 14, 2019

Every year, millions of people visit trade shows across the United States. Whether it’s a tech expo or comic book convention, the average trade show visitor spends 5.5 The most successful trade exhibits all incorporate the latest technology. With so many trade shows out there, however, competition is fierce.

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Ins'Tent

OCTOBER 4, 2019

So, your trade show is over. Typically, these prospects make a purchase after a trade show is over — not during the main event. Typically, these prospects make a purchase after a trade show is over — not during the main event. Thank visitors for coming to your trade show booth. w attendees h?v?

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Eventmobi

DECEMBER 14, 2023

Lead capture is the process of collecting contact information from event attendees. This is an interaction between attendees and exhibitors or vendors–and those who “capture” a lead have direct access to the data and control what information they choose to collect from attendees. Use this information to improve your future events!

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e2m.live

NOVEMBER 2, 2020

This aspect is particularly true while hosting a virtual expo or virtual trade shows. 8 Must-Haves for a Virtual Trade Show Platform. Between your virtual event and event marketing, event enrolment is the pathway. Participant information. Virtual Trade Show Apps. Event Registration Automation.

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Ins'Tent

JANUARY 13, 2020

Trade shows! . We’ve gathered the top expos in the country from all fields, so get your calendar out and get ready to start planning your trade show calendar. . With over 2,300 vendors, 23,000 individual retailers, and 9,400 retail stores, if jewelry is your market, you definitely want to be a part of this.

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Eventmobi

FEBRUARY 18, 2021

Despite this progress, many still aren’t taking full advantage of what may be event tech’s greatest asset — hard data, or the information behind informed decision making. This improved Analytics feature empowers event organizers to find the information that they need to stay competitive. 4 Key Metrics to Track at Future Events.

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ePly

JANUARY 27, 2024

An event marketing plan is integral for tying this all together into one magical experience. Throughout this comprehensive guide, we’ll explore in detail the fundamentals of crafting an effective event marketing strategy that maximizes attendance and engagement while also making sure that the content is a hit.

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Ins'Tent

MARCH 14, 2023

If you are preparing for events, such as trade shows, expositions, fairs, or conferences, it is advantageous to have a retractable banner that is flexible, light, and easily customizable. A retractable banner, AKA roll-up banner, is a type of portable, freestanding display stand used for advertising or informational purposes.

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Momencio

OCTOBER 3, 2023

Event marketing is rapidly evolving due to technological advancements and changes in customer preferences. Event marketing has shown to be a successful tool for businesses to connect with their audience on a personal level, from its basic origins to today’s dynamic and engaging techniques. What can we do with their information?

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e2m.live

NOVEMBER 2, 2020

This aspect is particularly true while hosting a virtual expo or virtual trade shows. 8 Must-Haves for a Virtual Trade Show Platform. Between your virtual event and event marketing, event enrolment is the pathway. Participant information. Event Registration Automation. Session enrolment. Reimbursement page.

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Eventmobi

OCTOBER 10, 2023

According to the 2023 Membership Marketing Benchmarking Report, 64% of associations believe members join to network with others in the field. Let’s take a look at 22 of the most popular ones: Networking meetup Networking meetups are relaxed, informal gatherings often held in a casual setting, like a bar, restaurant, or coffee shop.

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Event Marketer

NOVEMBER 9, 2023

Kerry Lamont, Manager-Shows and Events, Bombardier On the surface, the world of private aviation appears centered around convenience, innovation and luxury, but for family-owned Canadian business jet manufacturer Bombardier and its trade show experiences, it’s also about heart. Lamont’s roots at Bombardier run deep.

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Eventory

JUNE 26, 2018

Reading Time: 8 minutes There are plenty of reasons why you have considered presence of your company at a trade show. In order to gain this ability, it is worth familiarizing yourself with trade show tips for exhibitors presented In this article. TIP #10 Free stuff is always a must in a trade show booth.

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Event Marketer

APRIL 29, 2021

As the number of Americans vaccinated for COVID-19 increases and the country begins to reopen businesses, more marketers are beginning to consider producing live, in-person events again. Below are resources to help marketers implement effective, safe and productive in-person events going forward. 1) CDC Readiness and Planning Tool.

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Endless Events

JUNE 15, 2022

Events are one of the most powerful marketing tools because they center around an intentionally designed experience. This is great news for event marketers and planners who can plan experiential events – events that aim to evoke positive emotions in attendees and resonate with their values. What Is Experiential Marketing? .

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Techsytalk

APRIL 11, 2017

Planning to attend a trade show can be overwhelming; having a clearly defined set of goals and a timeline can help you spread things out and ensure you have a successful show. From the initial strategizing and planning to the actual day of the event, here’s how to prepare for a successful show. 6 Months Before the Show.

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Event Marketer

JANUARY 16, 2024

Starting her career in journalism and working on both the agency and corporate sides of events, she now oversees more than 300 events annually for Siemens, ranging from small meetings to massive trade shows, such as CES and Hannover Fair. Taking a wider view, how do you see trade show activations changing post-pandemic?

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Ins'Tent

SEPTEMBER 23, 2019

Savvy marketers know that trade shows are a powerful way to increase brand awareness and boost sales. It can be a profitable strategy too, as trade shows generate more than $13 billion in revenue on average in the United States. Consider purchasing your own booth and bringing it to the trade show.

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GEVME

APRIL 23, 2019

Every event planner should know how to market an event planning business. For many small things and important details that accompany the organisation of an event, special attention must be paid to marketing and advertising. You are working in a highly competitive market and need to stay abreast of all the newest event trends.

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Event Marketer

FEBRUARY 23, 2024

Aaron Conk, Senior Merchandising & Trade Show Manager, Delta Faucet Co. You have to be comfortable with ambiguity and always be coachable, says Aaron Conk, senior merchandising and trade show manager for Delta Faucet Co. Event Marketer: How is your exhibit design strategy changing post-pandemic?

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SmartMeetings

OCTOBER 23, 2019

As an event professional, you may understand the science of producing a trade show—ordering pipe and drape and carpet, selling booth space and scanning badges—but are you a master of the art of the trade show? Related : Las Vegas Ranked Top Trade-Show City. Related : Las Vegas Ranked Top Trade-Show City.

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